Photo Realism
Burley Quick Hitch Bicycle Trailer Hitch
Photorealistic renderings serve as powerful communication tools for teams, suppliers, and customers. By placing a strong emphasis on detail I focus on texture mapping and lighting to replicate production materials. This approach ensures the most realistic representation of the product as demonstrated by the bicycle trailer hitch above.
Product Shots
Rockymounts Bicycle U-Lock Product Line
Wilderwild Bicycle Multi Tool
Rockymounts Hendrix - Folding Bike Lock
I created renderings of these products for a product catalog, ensuring consistent camera angles and lighting across the entire line to achieve a cohesive brand aesthetic. These renderings enabled us to showcase various product configurations and styles without needing physical prototypes, allowing us to get a head start on printing the catalogs for an upcoming trade show.
Colorway and Branding exploration
Burley Dash Child Bicycle Seat
For this bicycle child seat, I utilized renderings to explore colorways and branding options without the need for physical samples. By experimenting with diverse color palettes and branding elements, we were able to make informed decisions about the product’s appearance and its alignment with your brand identity, all before moving on to sample production.
Complex Views
Superior Irrigation Valve and Burley Dash Child Bicycle Seat
My goal was to highlight the intricate features of these products through renderings that utilize transparent, exploded, and cutout views, approaches that are challenging to achieve with traditional photography. This technique allows viewers to peer inside the product, revealing its inner workings. Such renderings are ideal for conveying complex mechanisms, demonstrating the depth of design, and showcasing the value your product offers to customers.
Packaging Design
Burley Dash Child Bicycle Seat Packaging
I have collaborated frequently with marketing teams to create packaging mock-ups for various products. By creating a 3D representation of the packaging design I enable other teams to visualize the final packaging without needing physical samples. These renderings offer a clear understanding of how your product will be perceived and how it will stand out on store shelves.
Studio RENDERINGS
Rockymounts SplitRail Bicycle Rack and Rockymounts Streetrod Bicycle Rack
Here are some studio-lit renderings I created for a product reveal. By utilizing dramatic lighting, I emphasized the product's lines and colors, enhancing its features. These renderings were part of an email campaign to our customers as we prepared to launch the brand's first hitch bike rack line, along with several other innovative accessories.
Animations
Rockymounts Backstage Swing Out Bicycle Rack
Superior Irrigation Valve
Above are two animations I created to showcase a product's functionality. Through dynamic motion and visualization I was able to bring the product to life in a way that static images cannot. These animations demonstrate how the product works, ensuring the audience could comprehend its features.